Archive for the ‘Content Marketing’ Category

[Webinar] Your Quick Start Medical Marketing Plan for 2018

 Running low on patients? Not sure where to start with your online marketing? Get started with a 20-minute coaching call.  This webinar will cover: – The proven game plan for maximizing Qualified Patient Lead Flow Online. – 9 Proven Systems explaining exactly what online marketing channels you should be implementing to be successful in […]

Read More

Want to Master Local Content? Read On…

Remember the early days of the Internet, when you’d do a Google search and click on a page that sounded promising, but really had nothing to do with your search? What it did have was your search word inserted within every other sentence. It was frustrating, a real time-waster, and fortunately, the algorithms have banished […]

Read More

How to Triple your Lead Flow with Sales Funnel Tuning!

So how do you measure up? Users don’t convert on their first impression or visit, no matter how attractive your landing page or content. The tuning of sales funnels assists and drives up conversions 3x for Facebook, Google, and other channels. Join marketing expert Matt Coffy and his team as they log into live campaigns […]

Read More

What are Patient Engines and Why You Should Care?

Running a busy spine surgery in the 21st century isn’t easy. Healthcare professionals in all practice areas are facing unprecedented financial and operational pressures, and the challenge is exacerbated by the fact that physicians are infamously marketing averse. Marketing yourself is ego-alien to the physician culture, but there are two trends that should make even […]

Read More

Problems with Google myBusiness? This 1 Quick Tip Will Save You From Deactivation.

In this first episode of This Week In Search, CustomerBloom CEO Matt Coffy discusses the latest and greatest in the world of Search Engine Optimization from the week of June 8th. Topics discussed in this episode are: Google deactivating dormant My Business accounts Yelp cracking down on fake reviews Apple apps gaining presence in Google […]

Read More

This Week in Online Marketing – Episode 1

Matt: Okay, we’ve got our first episode on This Week In Online Marketing. I am Matt Coffy. I am the CEO of CustomerBloom. We have Chase Buckner on, VP of Operations. I am in the sunny office in Clifton, New Jersey today. It’s going to be nice 100% sweltering day in humid heat of beautiful […]

Read More

SEO Evolution: Search EXPERIENCE Optimization.

panda penguin hummingbirdGetting to the top of Google requires a focused and consistent execution along with relevant and use able content in context. Posting optimized content alone without capable technology won’t give you superior SEO results. Conversely, nor would having dynamic integrated SEO dashboards sans useful posts yield a blossoming audience. As Google’s Hummingbird update […]

Read More

Why Do Most Websites Fail? -Answer this, WIIFM?

Originally published August 26, 2013 by @mvolpe, CMO of HubSpot.     Watch this insightful video dissecting this post by Site Strategics. “Consider this: There are about 700 million websites. But to most of us, only a tiny fraction of those sites exist because we jump from bookmark to bookmark, scanning our favorite homepages and refreshing our feeds. People are […]

Read More

Marketing Your Content for Visibility and Reach

Creating content for online consumption requires two things: content creation and marketing. Without the latter, you will only be contributing additional noise to the internet simply because thousands upon thousands of pieces of content are being produced on a daily basis. Today, it is essential to market your content to be able to gain visibility […]

Read More

Why Social Issue Advertisements Are Effective

There’s a love-hate relationship between consumers and advertisements. We learn about a brand or a product through ads on television, magazines, newspapers and radio. We learn how these products function and what benefits they provide the consumer because their models say so. To some consumers, ads can be helpful at times, but they also annoy […]

Read More